Going to a trade show without a clear and effective media plan truly wastes potential and can cost your company in the long run. While Trade Shows are expensive, they can provide a unique event to launch a product or service. Trade Shows are covered by the media, in both general and specialized publications in your industry. What better way to reach these important editors than to arrange personal meetings while at the show. Ascend PR has engineered numerous "press coups" while at trade shows to make our clients rise above the crowd.
